Beauty Breakdown: It feels like Spring

Good morning creative people!

Welcome to a Beauty morning with me, MaJo :) Every Thursday I'll delight you with gorgeously packed beauty products (and every now and then, I'll even throw you a beauty secret).

A couple of weeks ago I was round-n-about Milan doing a street style trend report when I stumble upon 3 cosmetic brands that immediately caught my attention for their vernal, crisp packaging design. It was one of those gray rainy days where all I could think was: 'I can't wait for Spring to arrive', and looking at these refreshing brands made me think they were the best way to welcome my series on Rachael Taylor's blog... just a drop of sunshine and dreamy images of a soon to arrive Spring!

I quickly snapped a couple of pics with my iPhone to remember the brands, and then researched them back home. Curiously, I had chosen 3 brands that share similar Asian inspiration and styles: erborian (Korean medicinal science meets French luxury), herborist (Chinese tradicional medicine and herbal science made contemporary), and bi mât cây (traditional beauty Vietnamese recipes shared with the western world).

All three labels use floral motifs on their packaging design, but each of them shows a distinct brand identity. Erborian's packaging (designed by French agency L'oeil avisé) exhibits simple silhouettes of tall grass and slim flowers that exude a modern and urban feel thanks to the use of bold and contrasting color combos. 

image courtesy of agence L'oeil avisé

image courtesy of agence L'oeil avisé

image courtesy of agence L'oeil avisé

Herborist outlined florals remind me of traditional Chinese motifs while the pastel color palette really gives me the sense of delicacy and sophistication. This exquisite design was created by the French Delo for the design agency Centdegres.

image courtesy of Delo

image courtesy of Delo

image courtesy of Delo

Finally we have bi mât cây... a series of lip balms packed in cute little jars bundled up with the traditional colors of Vietnam and Indochina, and exotic flowers that definitely take us to a mind trip to the far Far East. Once again, gorgeous design created by another great French agency: Halley des fontaines. 

image courtesy of Halley des fontaines

image courtesy of Halley des fontaines

image courtesy of Halley des fontaines

Before I say good bye I would like to give you a simple beauty secret for you to welcome Spring with gorgeous skin: softly rub your body with some sugar and body lotion (or almond/orange oil) before showering, and rinse with lukewarm water. Do this once a week to get your skin ready for sunnier days. 

Thanks for stopping by and taking the time to read. See you next week with more inspiring designs. Have a great day, MaJo.